JB Trahin

Director of Product Management, AI Monetization Growth · Adobe

Product leader with 10+ years scaling lean, data-driven growth teams that build fast-growing, revenue-generating AI SaaS products. Current focus: new AI monetization strategies.

jb@fooko.ai·linkedin.com/in/jbtrahin ↗

EXPERIENCE

ADOBESan Francisco, CA
Dec 2021 – Present

Director of Product Management, AI Monetization Growth

Jun 2025 – Present

Leading a growth organization building and optimizing new AI monetization strategies to drive incremental B2C/B2B digital revenue for Creative Cloud worldwide.

Group Manager, Product Growth

Feb 2023 – Jun 2025

Led a team of 10 growth PMs on data-driven experimentation to drive incremental subscription revenue and product engagement across Creative Cloud.

Senior Manager, Product Growth

Dec 2021 – Feb 2023

Managed 6 growth PMs building and experimenting with new products and features to generate incremental ARR for Creative Cloud.

NOOM INC.San Francisco, CA
May 2021 – Dec 2021

Senior Product Manager, Growth

Set up experimentation capabilities and led a data-driven experiment roadmap to drive engagement of new paid users.

ADOBESan Francisco, CA
Dec 2018 – Apr 2021

Senior Product Manager, Growth

Led data-driven experimentation to improve Photoshop paid user engagement and revenue retention. Built cross-functional growth squad and operationalized A/B testing culture across Adobe.

TWENTY20 INC.Marina Del Rey, CA
Sep 2015 – Nov 2018

Product Manager, Growth

Led product at a creative asset marketplace (acquired by Envato). Shifted to self-serve subscription — grew from 0 to $4M+ ARR, 3,000+ paying customers in 18 months at 20%+ MoM new MRR.

DENORMALISESan Francisco Bay Area
Dec 2013 – Aug 2015

Product Manager

Early PM role at a data-focused startup in the SF Bay Area.

Full profile: linkedin.com/in/jbtrahin ↗

SKILLS

AI MonetizationGrowth StrategyProduct ManagementData-Driven ExperimentationA/B TestingRetention & RevenueSaaS ScalingTeam LeadershipCreative CloudGTM StrategyB2C / B2BMarket Research

EDUCATION

ESAM — School of Advanced Management and Finance

2009 – 2011

LANGUAGES

ENGLISHFRENCH